My name is Jesse Spink and I make the Internet a better place to be.
I've worked with cutting edge interactive firms on both sides of the Atlantic and contracted directly to some of the world’s top brands. With this experience I have grown a portfolio that includes some of the industry's most innovative and dynamic companies, including; Nike, Coca-Cola, British Airways, Whistler/Blackcomb, Müller, Armada Skis, Rough Trade Records, Mystery Skateboards, Von Zipper, Forum Snowboards, Hyperlite Wake MFG. and many more.
My skill-set as an Interactive Art Director spans a deep and wide array of disciplines, always with a focus on usable aesthetics and integration with the latest digital technologies. Working as an Interactive Art Director, a Flash Designer, a Drupal Developer or a Front End Coder, my varied experience has made me very versatile in the many ways of the web.
Please take a moment to browse through some of my latest work and once you’re satisfied that I am the best person for the job, drop me a line and together we can plan how your next project will become your biggest success!
Project: Nike 6.0 Limited Edition Shoe 360 Display's
Role: Flash Developer
Agency: Fusebox Creative (Now Sirlin Enterprises)
Technologies: Flash
Details: I was approached by Fusebox Creative to create an interactive display for all of the 2008 Nike 6.0 Limited Edition shoes. The brief was to develop an interactive display to showcase every angle of each shoe and sole for prospective online buyers. Final integration of the 360 Display's was done in conjunction with Nemo Design, Nike's contracted flash development firm.
Link: http://nike6.com
Project: 'Coke Zone' Interactive Design
Role: Concept, Design, Flash Development
Agency: Carlson Marketing UK
Technologies: Flash, XML, Photoshop, Illustrator
Details: While working with Carlson Marketing UK, I was given brand ownership of the cokezone.co.uk site design and interactive development. The goal of the 'Coke Zone' site was to constantly engage its users with new updated rewards while informing them of how the 'Coke Zone' program and website works.
With the stated project goals in mind I designed and developed several solutions to suit the needs of both the client and the end user: An interactive Cover Flow type carousel to better merchandise featured products on the home page, an engaging interactive overview of what the program was, the prizes, and how it worked, and lastly a re-worked site design which was built to include an intuitive tertiary navigation system.
Project: British Airways
Role: Concept, Design, Flash Development
Agency: Carlson Marketing UK
Technologies: Flash, Streaming Video, XML, Photoshop, Illustrator
Details: Under the guidance of Trefor Thomas and alongside Bjorn Jansen, we co-designed and developed a brand strategy for British Airways of behalf of The Carlson Marketing Group. The strategy was a proposal for BA to host a 90 day festival; London Happening. The development of this project included designing and developing an interactive sample site, building streaming video MPU's and the concepting of print collateral.
Link: Offline
Project: University of Whistler Blackcomb Website
Role: Consultant, Designer, Developer, Project Manager
Agency: Look Spink Walker
Technologies: PHP, XML, Custom CMS, Flash Streaming Video
Details: Whistler/Blackcomb approached me to produce an online learning tool targeted at their overseas holiday resellers in the UK, Russia and Australia. The goal was to develop a fun and engaging e-learning website that informed and entertained Whistler/Blackcomb's overseas holiday booking companies on the more the in-depth details about the Whistler/Blackcomb ski resort. The entire site was designed and co-developed by myself and colleague Oliver Walker.
Link: http://uwb.ca
Project: Müller Corner Micro-Site
Role: Concept, Design, Flash Development
Agency: Carlson Marketing UK
Technologies: Flash, Streaming Video, XML, PHP
Details: As brand owner of Müller for Carlson Marketing UK, I was given the opportunity to design and co-develop an interactive micro-site for the Müller Corner product range. The site's goal was to promote the Müller Corner range while corresponding with the above the line TV ad campaign and the "Mix it your way" product slogan. In addition to the Corner micro-site I was also involved in many facelifts and interactive development for the main Müller website.
Project: Armada Skis Website and Re-Design
Role: Designer, Developer, Client Liaison
Agency: Fusebox Creative (Now Sirlin Enterprises)
Technologies: PHP, Custom CMS, Flash, Website Analytics, XML and Podcasting
Details: While working with Fusebox Creative we were approached to completely re-design and re-develop the Armada Skis website. The focus was to build Armada's presence in the ski world as the next big up and comer and an innovator in the industry. With the design of this all new website Armada wanted to give huge presence to their outstanding team and innovative product lines through the use of interactive flash pieces, streaming video and podcasting. I took this project from concept to completion by designing the entire site, developing all the flash and imagery and building all the pieces together in conjunction with Matt Savarino's custom CMS. The first development was so successful that Armada approached us a year later to give the site a slight face lift and an update of it's entire 2008 product line. This update utilized my custom flash product displays, team profiles and much more.
Link: http://armadaskis.com
Project: Rough Trade Album Club
Role: Concept, Design
Agency: Carlson Marketing UK
Technologies: Flash, Photoshop, Illustrator
Details: Rough Trade hired Carlson Marketing UK to concept and develop a viral strategy to further promote their monthly Album Club. Myself and James Minta co-concepted the strategy for an interactive Mix Tape based on the music included in the Album Club catalogue. The concept was a retro interactive ghetto blaster which allowed users to create their own interactive album. Along with the streaming music were quotes and comments to further engage your friends you passed the tape on to. Once created you could email the mix on to anyone who in turn could rate the album and also create their own.
Link: Offline
Project: Hyperlite Wake MFG. Website Re-Design
Role: Designer, Developer
Agency: Fusebox Creative (Now Sirlin Enterprises)
Technologies: Flash, PHP, Custom CMS, Drupal, Website Analytics, XML and Podcasting
Details: Fusebox Creative set upon me the task to re-design and update the entire Hyperlite website. The previous version had been designed by Olly Walker and co-developed by he and Matt Savarino. My brief was to overhaul the entire look and feel of the website while keeping within the tight constraints of the custom product CMS and Drupal based architecture. In addition to the all new look and feel I developed an entirely new team section, flash features, email campaign, as well as implementing the new 2008 product line and producing weekly website analytic reports.
Link: http://hyperlite.com
Project: Blackbox Distribution Feature Gallery
Role: Flash Developer, Client Liaison
Agency: Fusebox Creative (Now Sirlin Enterprises)
Technologies: Flash, PHP, XML
Details: Blackbox Distribution requested Fusebox Creative and me to develop and implement an easily up-dateable flash photo gallery that would fit within the tight confines of their existing CMS that managed all of the content and features of their website. The end result was an easily managed XML driven flash gallery which could be quickly updated as the team toured the globe e-mailed back photo's and copy for each featured trip.
Link: http://blackboxdist.com
Project: Mystery Skateboards Website
Role: Website Implementor
Agency: Fusebox Creative (Now Sirlin Enterprises)
Technologies: HTML, Flash
Details: As a very tight and stringent brand Mystery Skateboards came to us at Fusebox Creative to implement their newly created site design and launch it live to the world. The end result was a stoked client that got to make use of their skilled in-house designers and myself to launch their new website.
Project: Forum Snowboards 2008 Boots 360 Display's
Role: Developer
Agency: Fusebox Creative (Now Sirlin Enterprises)
Technologies: Flash
Details: Fusebox Creative brought me in to create an interactive display for the entire 2008 Forum Snowboards boot line. The brief was to develop an interactive display that showcased every angle of the boots as well as a view of their soles. The final product was a success that allowed prospective online buyers to get a first hand view of the boots they were after.
Project: Hyundai UK
Role: Design, Imaging
Agency: Carlson Marketing UK
Technologies: Flash, Photoshop
Details: Hyundai UK, another of Carlson UK's large corporate clients, employed us to design, develop and maintain their Hyundai UK website. I had the distinct pleasure of selecting and composing the beautiful photography provided to us for Hyundai site facelifts.
Link: http://www.hyundai.co.uk
Project: Poorboyz Productions Website
Role: Designer, Developer
Agency: Fusebox Creative (Now Sirlin Enterprises)
Technologies: Flash, PHP, Custom Drupal CMS, XML and Podcasting
Details: My brief for this project was to design and develop an entire website based on a Drupal CMS. This custom CMS had to allow Poorboyz to quickly and easily manage all the content on their entire website through one easy to use interface. In creating this design the entire focus of the site was on the Poorboyz latest film trailers. As a means to this end I decided to use streaming video content which was syndicated through XML feeds as podcasts and to various other XML aggregators. I was given the entire undertaking of this project from concept to completion, and delivered the project under a very tight timeline.
Link: http://poorboyz.com
Project: Von Zipper Eyewear 360 Display's
Role: Developer
Agency: Fusebox Creative (Now Sirlin Enterprises)
Technologies: Flash
Details: Fusebox Creative brought me in to create an interactive display for Von Zipper's entire 2007 eyewear line. The brief was to develop an all new interactive flash display based on their previous QTVR photography. These display's were intended to showcase every angle of their new glasses and goggles. The final product was a success that allowed prospective online buyers to get a first hand view of the shades and gogs they were about to buy.
Link: http://vonzipper.com
Project: Omniglobe Networks Branding and Website
Role: Consultant, Designer, Developer, Project Manager
Agency: Look Spink Walker
Technologies: HTML, Flash, PHP, Custom CMS, SEO
Details: Omniglobe Networks approached me to help them completely re-brand their corporate image and website. The goal was to create a brand identity for Omniglobe that portrayed them as a fresh thinking approachable company while still conveying the message that they are a global leader in satellite telecommunications. I worked closely with Julian Costley to come up with the core branding and messaging that he wanted the company to convey. From conception and creation of the Omniglobe corporate logo, to the SEO oriented design and development of their all new website, I saw this project through all the way.
Link: http://omniglobenet.com
Project: Cow & Gate 2009 Brand Planning
Role: Concept, Design
Agency: Carlson Marketing UK
Technologies: Photoshop, Illustrator
Details: For the brand planning of Cow & Gate's 2009 strategy, myself under the direction of Scott Bedford and on behalf of CMG UK, designed their online brand strategy. The initial design was to be incorporated into the existing Cow & Gate website frame work while moving their current online image to the next level. The secondary design was a derivative of the first, but instead of existing within the current website it was a standalone micro-site. Both concepts involved social networking functionality, including blogging, photo and video uploads, as well as useful parenting advice for the user.
Project: HO Sports Website Re-Design
Role: Designer, Developer
Agency: Fusebox Creative (Now Sirlin Enterprises)
Technologies: Flash, PHP, Custom CMS, Drupal, XML and Podcasting
Details: Fusebox Creative again set upon me the task to re-design and update the entire HO Sports website. The previous version had been designed by Olly Walker and co-developed by he and Matt Savarino. My breif was to overhaul the entire look and feel of the website while keeping within the tight constraints of it's custom product CMS and Drupal based architecture. In addition to the all new look an feel I developed an entirely new team section, flash features, email campaign, as well as implementing the new 2008 product line and producing weekly website analytic reports.
Link: http://hosports.com
Project: Steel MX Website
Role: Designer, Developer, Information Architect
Agency: Fusebox Creative (Now Sirlin Enterprises)
Technologies: HTML, XML, Flash
Details: I was brought on to this project by Fusebox Creative on behalf of Steel MX. The goal was to launch the Steel MX brand to the world solely through their website and online store. One of the major considerations of this project was the lack of lifestyle photography which is usually prolific in branding and design for actionsports companies such as Steel MX. The resulting focus was to be predominantly on the product, through the use of detailed product photography and interactive 360 product display's. The end result was a very successful company launch aided by a strong grassroots focus.
Link: http://steelmx.com
Project: Core Snowboard Camps Website
Role: Consultant, Project Manager and Client Liaison
Agency: Look Spink Walker
Technologies: PHP, Custom Drupal CMS, Analytics System
Details: Core Snowboard Camps asked me to help them develop a website that once built would allow them to manage all of their online content themselves without the need of outside designers or developers. Not only did this site have to be easily manageable by core staff, but it also had to do so in two major languages; english and japanese. With this brief I turned yet again to Oliver Walker to take this project through all the steps of design and development. Consulting closely with Core and Olly, he came up with a killer design that showcased everything Core represented while allowing them the flexibility to manage all of their content in-house. The final outcome was an ecstatic client and another success for Look Spink Walker!
Project: Core Ski Camps Website
Role: Project Manager, Client Liaison, Re-Designer and Developer
Agency: Look Spink Walker
Technologies: PHP, Custom Drupal CMS, Analytics System
Details: Following the success of the Core Snowboard Camps website, Core Ski Camps approached me to help them develop a duplicate website that again would allow them to manage all of their online content themselves without the need of outside designers or developers. Based entirely on Oliver Walker's previous design and architecture I re-developed and re-skinned his earlier design which showcased everything Core had to offer while allowing them the flexibility to manage all of their content in-house. Also built into this new site and implelmented into the older Core SNowboard Camps site was an online analytics tracking system that allowed the staff at Core to keep track of every detail about who was visiting their site and how they were using it.
Link: http://coreskicamps.com
